Book promos are all the rage.
Why this should be escapes me. I suppose it is a moving-picture aid for  those who choose to judge a book by its cover. I suspect Book Promos are not employed by those who judge a book by, you know, the words inside of it. The ‘Look Inside’ feature of Amazon et al mean that we should all now be able to judge whether we want to read a book by reading a sample of it.

So why have I made my own book promo? I don’t know. To see if it will increase sales, I suppose. And because I’m looking for reasons to put off getting back down to my Lebanon Bookette.

The New York Times has an interesting article on book promos and a link to a very humorous book promo, or anti-promo, which also lampoons all of the other things writers are expected to do nowadays beyond actually writing.